LUX Reinforces Position as Luxury Global Travel Brand  

Posted by: shilpz in , ,

LUX Travel is a luxury travel brand in Vietnam, has announced plans for its first global marketing and expansion campaign.

The activity is part of plans to modernize the tour operator's branding and ensure a consistent appearance in its marketing both online and offline.

The forthcoming campaign will highlight LUX's bespoke, luxury product offers and services.

Lux Vietnam ( targets the Australia and New NZ markets for this summer and a long run and dominates this luxury segment in these keys markets.

“Vietnam remains a new destination for Aussies, Lux aims to be the first tour operator to develop and promote luxury travel to Australians holidaying in Vietnam and Indochina in the lap of luxury” said Pham Ha, Founder and CEO of Luxury Travel Company.

This entry was posted on Friday, February 06, 2009 and is filed under , , . You can leave a response and follow any responses to this entry through the Subscribe to: Post Comments (Atom) .


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